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The Hive by Laminex concept showroom blends old-school design knowledge with new technology. Photography: Jacquie Manning.

Hive by Laminex showroom opens in Sydney

A new concept showroom, Hive by Laminex, has opened in Alexandria, Sydney. Hive offers a mix of digital and physical experiences that seek to facilitate the customer journey from design inspiration to creation. It also provides professional designers with an innovative space from which to conduct their own consultations and research, and acts as a hub for masterclasses, design workshops and industry events.

With Woods Bagot consulting on the concept design stages, the space itself is gallery-inspired, showcasing Laminex’s full portfolio of materials, colours and textures as wall-mounted art pieces. Touchpads allow Laminex designers to work with clients to identify their style and relevant design inspiration.